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Advertisements have so many benefits in our daily life. We may know the new products such as handphone, motorcycle, car, ice cream, and many more.

Advertisement in definition ..
·
Advertisement is information for persuading and motivating people so that it will attracts them to the services and the things that offered or informed
· Advertisement includes
– The name of the product or service
– How that product or service could benefit the consumer

· Function of Advertisement are:
– Promotion (to introduce the new product)
– Communication (to tell about the product)
– Information (to inform about the product)

· In making the advertisement, we must keep the following points:
1. Language of advertisement
– Using the correct or suitable words
– Using interesting and suggestive expression
– Text of advertisement should be directed to the goals
2. Content of advertisement
– Objective and honest
– Brief and clear
– Not allude any group or other product

· Advertising media include
– Wall paintings
– Billboards
– Street furniture components
– Printed flyers
– Television, radio
– Pamphlet
– Etc.

· The kinds of advertisement
– Advocacy
– Comparative
– Direct mail
– Informational
– Institutional
– Outdoor
– Cooperative

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